- summary
- Večernje novosti produces "Lažomer" YouTube video repeating and extending Kurir campaign narratives with fabricated data charts displaying figures unrelated to Građanske inicijative. Video uses tense background music and alternates between unrelated charts to create impression of documented evidence. Lažomer ("Lies Counter") was created as a direct institutional mirror of Istinomer ("Truth Counter"), Serbia's first fact-checking outlet — deliberately appropriating the credibility architecture of independent verification while producing its inverse. Extends campaign from print and broadcast to YouTube/social media platforms, targeting audiences that have migrated away from traditional media. Represents counter-factchecking infrastructure: not amplification of existing claims, but systematic neutralization of independent verification capacity.
- country
- Serbia
- date text
- Jan 2026
- entities
- Večernje novosti
- entity type
- Regime-Aligned Media
- id
- 947
- name
- Večernje novosti
- role
- actor
- Građanske inicijative; independent fact-checking ecosystem
- entity type
- CSO; Fact-checking ecosystem
- id
- 948
- name
- Građanske inicijative; independent fact-checking ecosystem
- role
- target
- Večernje novosti
- sources
- citation
- Građanske inicijative Comprehensive Narrative Analysis 2026; Novosti Lažomer YouTube video January 2026
- tactics
- Pseudo-documentary / Propaganda Film
- label
- Pseudo-documentary / Propaganda Film
- code
- TC-15
- needs review
- false
- role
- primary
- Funding Data Weaponization
- label
- Funding Data Weaponization
- code
- TC-08
- needs review
- false
- role
- secondary
- Pseudo-documentary / Propaganda Film
- narratives
- Financial Corruption / Grant Abuse
- label
- Financial Corruption / Grant Abuse
- code
- NF-02
- needs review
- false
- role
- primary
- Democratic Mandate Attack
- label
- Democratic Mandate Attack
- code
- NF-07
- needs review
- false
- role
- secondary
- Financial Corruption / Grant Abuse
- campaign ids
- campaign phase
- Phase 3: Amplification
- channels
- Social Media
- YouTube
- civic response
- GI Narrative Analysis documents Lažomer as counter-factchecking infrastructure, distinguishing it from ordinary amplification.
- consequence category
- Social Trust Erosion
- created at
- 2026-09-24T17:50:55.358311+00:00
- date precision
- month
- escalation
- 3
- harm track
- Track 2 — Social Trust Erosion
- id
- SRB-058
- institutional consequence
- Narrative damage; Neutralization of independent fact-checking credibility; Chilling effect on CSO transparency communication
- notes
- ANALYTICALLY DISTINCT TACTIC: Lažomer is not amplification — it is institutional neutralization of verification infrastructure. By mirroring Istinomer's name and format, it creates equivalence between independent fact-checking and regime propaganda in public perception. This is sophisticated information infrastructure requiring deliberate design, not reactive amplification. DIGITAL EXTENSION: Campaign now covers print (Kurir + 15 outlets) → broadcast (TV Informer) → digital/YouTube (Lažomer). Full media ecosystem coverage. FABRICATED DATA: Charts displayed are unrelated to GI — confirmed fabrication, not selective framing.
- occurred on
- 2026-01-01
- signal ids
- trigger type
- TR-08: Proactive / Ambient
- updated at
- 2026-09-24T17:50:55.358311+00:00
- version
- 1
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